The WellPoint Foundation, the philanthropic arm of WellPoint, Inc., has committed $10 million to serve as a Great Futures signature partner of BGCA’s healthy lifestyles platform. Through WellPoint Foundation’s significant investment, the partnership will advance BGCA’s efforts to combat the growing rate of childhood obesity among our nation’s youth through the holistic health and wellness program, Triple Play
Triple Play: A Game Plan for the Mind, Body and Soul, is BGCA’s proven health and wellness program co-sponsored by the WellPoint Foundation and founding partner The Coca-Cola Company. Since launching in 2005, Triple Play has made more than 7.6 million connections with kids to share the importance of physical activity and proper nutrition through the program’s three components focused on mind, body and soul. WellPoint Foundation’s five-year $10 million commitment builds upon a longstanding relationship between the organizations and will help bring critical nutrition and exercise programming to more communities and Clubs throughout the nation.
The announcement of WellPoint Foundation’s groundbreaking support marks the first public partnership of the Great Futures Campaign. This significant investment is instrumental in enabling BGCA to further its Great Futures Impact Plan in the area of health and wellness. Together with WellPoint Foundation, BGCA has set a goal of 9.1 million connections with the Triple Play program over the next five years. It will help create an environment that emphasizes health and wellness, including nutrition-related activities that underscore portion control, a balanced diet and improving access to healthy food choices. Daily challenges including competitive sports and non-competitive physical activities will help Club members learn to work as part of a team.
The new grant will also continue WellPoint Foundation’s support for BGCA’s Military Youth of the Year. Founded last year with support from WellPoint’s National Government Services Foundation, Military Youth of the Year is a distinct component of BGCA’s longstanding National Youth of the Year initiative. It honors outstanding teens from BGCA-affiliated youth centers on U.S. military installations worldwide and recognizes one to serve as an advocate for military youth.
To learn more about the WellPoint Foundation, please visit www.wellpointfoundation.org.
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