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Optimistic Teens May Need Financial Reality Check, Schwab Survey Shows
Findings reveal opportunities for parents to help their teens master the
basics of 21st century money management
SAN FRANCISCO, March 27, 2007 – Optimistic teens may need a reality check about
the world of personal finance awaiting them, according to the findings of Teens
& Money, an annual survey released today by Charles Schwab & Co., Inc. Most
teens believe they will achieve considerable success in the adult financial
world, yet may not realize what it will take to achieve it based on
self-reported knowledge and behavior.
Highly motivated by money, eight in 10 teens ages 13-18 agree that “it’s
important to me to have a lot of money in my life,” and nearly three-quarters
(73 percent) believe they’ll be earning “plenty of money” when they’re out on
their own. In fact, American teens confidently predict a future in which, based
on the career that interests them most, they will be earning an average annual
salary of $145,500 (boys expect $173,000 vs. girls, $114,200). The reality: Only
five percent of the U.S. population currently earns a six-figure income, and the
average national wages stand at approximately $46,000 .
Not surprisingly, teens look forward to financial independence. Most (88
percent) want and expect (86 percent) their parents to stop supporting them
before age 25. Yet in a recent Newsweek poll, almost half of all college
students graduating in 2006 said they were moving back into their parents' home
after graduation .
“It’s great that teens are optimistic about their futures, but the reality is
that these kids will face financial choices and decisions that are far more
pressing and complex than anything their parents or grandparents ever
encountered,” said Carrie Schwab Pomerantz, chief strategist of consumer
education at Charles Schwab & Co., Inc. “The best single piece of news from this
year’s survey is that teens not only want the keys to the world of adult
finance, they are actually looking to their parents for driving lessons.”
What Teens Don’t Know
Nearly two thirds (62 percent) of American teens ages 13-18 believe they are
prepared to deal with the adult financial world after high school, and a similar
majority (63 percent) say they are knowledgeable about money management,
including budgeting, saving and investing. Yet when probed on the specifics of
their financial knowledge, they reveal gaps that do not correspond with their
confidence. For example, fewer than half consider themselves knowledgeable about
how to budget money (41 percent), how to pay bills (34 percent), how credit card
interest and fees work (26 percent) or whether a check cashing service is good
to use (24 percent). Not surprisingly, even fewer teens know how income taxes
work (14 percent) or what a 401(k) plan is (13 percent).
“These findings point to a huge opportunity for parents and grandparents,” said
Schwab Pomerantz. “It’s not only the basics of budgeting and borrowing that are
important; it’s also helping teens understand that investing in an
employer-sponsored retirement plan as soon as they get the opportunity could
make a life-changing financial impact over time.”
Teens Spreading Their Adult Financial Wings
Today’s teens are active spenders, savers and borrowers. They spend an average
of $19 in a typical week, with the majority (59 percent) making purchases
online. Most teens (84 percent) also have some money saved, with average savings
of $1,043. However, teens are more likely to have a cell phone (74 percent) than
a savings account (60 percent).
Although 88 percent of American teens “don’t like the way it feels to owe
someone money,” almost a third (29 percent) have incurred debt (close to $300,
on average). More than half (51 percent) believe that “it is easier to buy
things with a credit card than cash” and, given the choice, more than a quarter
(29 percent) would actually prefer using a credit card, a 61 percent increase in
this stated preference over last year. This statistic is particularly alarming
in light of the fact that revolving credit in the U.S. (mainly credit card debt)
has been steadily climbing over the past 20 years, more than quintupling from
$141 billion at the end of 1986 to approximately $879 billion at the end of 2006
. This translates into an average of $4,100 in credit card debt for every
American over the age of 18.iv
More than three-quarters (79 percent) of teens surveyed agreed that money
matters are different today than when their parents were teenagers.
Teens Want to Learn, and Look to Their Parents
The good news is that teens want to learn more about personal finance. Nearly
nine in 10 say they want to learn how to make their money grow (89 percent).
Two-thirds (65 percent) believe learning about money management is
“interesting,” and 60 percent say that learning about money management is one of
their top priorities. Almost two-thirds (64 percent) say they would rather learn
through experience than in a classroom.
Unfortunately, however, teens aren’t getting the financial coaching they need.
Fewer than one in three (30 percent) believe their parents/guardians are
concerned about making sure they are learning the basics of smart money
management, and only about one in four (28 percent) report “My parents/guardians
have taught me about money by giving me a lot of experience budgeting, spending
and saving it.” A minority (24 percent) say their parents/guardians have taught
them how to use a credit card responsibly. And, in spite of teens’ interest in
the topic, only one in five (20 percent) report “my parents/guardians have
taught me how to invest money wisely to make it grow.”
“You can’t read these survey results year after year and not be compelled to
become part of the solution,” said Schwab Pomerantz. “Since 2004, we’ve promoted
financial literacy for teens through Charles Schwab Foundation’s work with Boys
& Girls Clubs of America and the program Money Matters: Make It CountSM. In the
next few weeks, Schwab will be launching a new Web site with tools for parents
and other concerned adults who would like to help teens learn the most important
life skills about money.”
About the Teens & Money Survey
The Teens & Money survey was conducted by StrategyOne, an applied research
consulting firm, on behalf of Schwab and Boys & Girls Clubs of America. The
nationally-representative online survey polled 1,000 American teens between the
ages of 13-18 to better understand their views, behavior and knowledge of
spending, saving, borrowing, and earning money. The survey, which has a margin
of error of plus or minus 3.1 at the 95 percent confidence level, was conducted
using the field services of Harris Interactive.
About Charles Schwab
The Charles Schwab Corporation (Nasdaq: SCHW) is a leading provider of financial
services, with more than 300 offices and 6.8 million client brokerage accounts,
584,000 corporate retirement plan participants, 150,000 banking accounts, and
$1.3 trillion in client assets. Through its operating subsidiaries, the company
provides a full range of securities brokerage, banking, money management and
financial advisory services to individual investors and independent investment
advisors. Its broker-dealer subsidiary, Charles Schwab & Co., Inc. (member SIPC,
http://www.sipc.org), and affiliates offer a complete range of investment
services and products including an extensive selection of mutual funds;
financial planning and investment advice; retirement plan and equity
compensation plan services; referrals to independent fee-based investment
advisors; and custodial, operational and trading support for independent,
fee-based investment advisors through its Schwab Institutional division. The
Charles Schwab Bank, N.A. (member FDIC) provides banking and mortgage services
and products.
CyberTrader®, Inc. (member SIPC, http://www.sipc.org) is an electronic trading
technology and brokerage firm providing services to highly active, online
traders. More information is available at www.schwab.com.
Funded by the Charles Schwab Corporation, Charles Schwab Foundation is committed
to giving back to the community by supporting employee-selected causes and
fostering financial literacy through funding, involvement and expertise.
Additional survey details are available at
www.aboutschwab.com/teensurvey2007.pdf .
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