$75 MILLION RAISED THROUGH "IDOL GIVES BACK"
CHARITY PROJECT ENTERTAINMENT FUND ANNOUNCES LATEST ALLOCATION OF FUNDS
Since “American Idol” teamed up with FOX to present ”Idol Gives Back” in April,
the American public has donated more than $54 million, bringing the grand total
raised, including corporate and matched funding, to $75.1 million.
The two-night star-studded event, masterminded by Simon Fuller, creator and
executive producer of ”American Idol,” brought together musical performers,
actors and comedians who donated their time to help raise money for children and
vulnerable people living in extreme poverty in the United States and Africa.
The Charity Projects Entertainment Fund (CPEF), an organization established to
raise money and awareness for people living in poverty and at risk in the United
States and throughout the world -- and the charity behind “Idol Gives Back” --
has announced that after rigorous assessment, $62 million in grants have been
awarded to the nominated beneficiaries. In addition, $7 million in matched funds
was allocated at the end of April immediately after the “Idol Gives Back”
broadcast. Further news on the remaining $6 million will be available after the
next CPEF board meeting.
The grants will be used to fund projects identified by the beneficiary charities
who were themselves pre-selected by the CPEF Board for their excellent track
record on issues related to alleviating poverty. Half the funds have been
allocated to Africa, where the money will be used to help support efforts to
battle poverty through various health and education programs, and half have been
allocated to the United States, where the chosen projects deliver support to
children in some of the most disadvantaged areas of the country.
Richard Curtis, one of the executive producers of “Idol Gives Back,” co-founder
of the UK’s Red Nose Day charity and renowned writer/director of such films as
“Love Actually,” “Notting Hill” and “Four Weddings and a Funeral,” said “The
generosity and support of viewers to this unique, ground-breaking event has been
beyond our wildest dreams. I would like to thank everyone who worked on the TV
show – especially Simon Fuller and 19, FremantleMedia North America, and the
fantastic team at “American Idol” – for all their passion and support, and of
course the American public for their amazing generosity. These grants will
definitely change, and sometimes save, the lives of some of the poorest children
and young people at home and abroad.”
Kevin Cahill, President of CPEF, added “The vision and commitment of Peter
Chernin and Rupert Murdoch at News Corp. were instrumental in ensuring that
‘Idol Gives Back‘ became a reality, thus bringing the issue of extreme poverty
to the attention of the ‘American Idol’ audience. We remain indebted to them for
supporting us.”
CPEF was established through Richard Curtis’ and Simon Fuller’s shared passion
for tackling the problems of extreme poverty, and is supported by the team
behind the Red Nose Day charity in the UK, who have over 20 years of experience
in fundraising and grantmaking.
Following are short descriptions of the projects that the “Idol Gives Back”
funds will be supporting.
UNITED STATES BENEFICIARIES & GRANTS
Save The Children Federation (SCF)
www.savethechildren.org
In the United States, funding from CPEF will enable Save the Children to expand
its programming in areas of persistent poverty in Appalachia, the Southwest and
the Gulf Coast. CPEF funds will help SCF serve more than 11,000 children,
building on existing programs in 25 educational sites in four states. The
project will reach children and their families at their earliest and most
critical years to build strong foundations for parenting and school readiness.
CPEF funds will also be used to increase literacy and prevent childhood obesity,
and to provide materials to address the unique needs of children during
disasters.
Boys & Girls Clubs of America (BGCA)
Boys & Girls Clubs of America comprises a national network of some 4,000
neighborhood-based facilities annually serving more than 4.6 million young
people in all 50 states and on U.S military bases worldwide. Every day in
America, 7,000 high school students become dropouts, with more than 1 million
dropping out every year. By not graduating high school, these students – many
from disadvantaged, low-income backgrounds – perpetuate a cycle of poverty that
may last for generations. To combat this trend, provide opportunity and ensure
that young people succeed despite challenging circumstances. Boys & Girls Clubs
of America has developed Power Hour, an interactive after-school homework
assistance program, to deepen the impact on youth served by Clubs in the
nation’s poorest counties. CPEF funding and the generosity of the “Idol Gives
Back” audience will mean that the lives of thousands of low-income children will
be impacted in a powerful and positive way
America’s Second Harvest – The Nation’s Food Bank Network
www.secondharvest.org
America’s Second Harvest is the largest charitable domestic hunger-relief
organization in the country and serves 9 million hungry children each year. This
project will reach children at risk through hunger:
1) The distribution of 250 million servings of fresh fruits and vegetables,
giving children access to the nutritious food they need;
2) Grants to support more than 200 community food banks nationwide in their work
to increase or expand service to children;
3) Grants to 5 food banks piloting innovative programs to provide food to
children, which can be replicated in other communities
Children’s Health Fund (CHF)
www.childrenshealthfund.org
CPEF funding will be allocated to the Children’s Health Fund’s ‘Priority One’
grant, which provides healthcare to America’s most disadvantaged and medically
underserved children. Priority One will help expand and sustain the capacity of
CHF's current health projects in 13 states and the District of Columbia to
deliver comprehensive primary care, mental health and dental services to
medically underserved children. Specifically, this grant will fund three new
mobile medical units (including a unit in New Orleans), development of a new CHF
mobile medical program, additional health care staff such as social workers and
nutritionists, and project support through capacity building and training
enhancements. A special focus will be placed on supporting the operations of
CHF's Gulf Coast Projects, helping the youngest victims of Hurricane Katrina.
AFRICA BENEFICIARIES & GRANTS
Malaria No More www.malarianomore.org
Malaria No More asks the public to join the fight against malaria. One of the
world’s great paradoxes, malaria was eradicated in many parts of the world
during the last century, but its devastating toll has doubled in the world’s
poorest communities. In Africa, it takes the lives of nearly 1 million people
annually and it is the number one killer of children. A Charity Projects
Entertainment Fund grant, harnessing the tremendous generosity of American Idol
fans, will support bed net distribution, education, and monitoring as part of
comprehensive malaria campaigns in Liberia, Madagascar, Mali, Uganda, and Zambia
during 2007.
Nothing But Nets www.NothingButNets.net
Nothing But Nets is a global, grassroots campaign to save lives by preventing
malaria, a leading killer of children in Africa. Inspired by Sports Illustrated
columnist Rick Reilly, thousands of people have joined the campaign that was
created by the United Nations Foundation. Founding campaign partners include the
National Basketball Association’s NBA Cares, the people of The United Methodist
Church, and Sports Illustrated. Nothing But Nets works with the Measles
Initiative, a partnership of the American Red Cross, the United Nations
Foundation, the U.S. Centers for Disease Control and Prevention, the World
Health Organization, and UNICEF, to distribute bed nets to children and families
in Africa. It only costs $10 to provide an insecticide-treated bed net that can
prevent this deadly disease. The Bill and Melinda Gates Foundation matches
donations dollar for dollar. Due to funding from CPEF, the project will be able
to purchase and deliver long-lasting insecticide-treated bed nets (LLIN's) to
children and their mothers, provide education on malaria prevention, and train
local community health workers to carry out the programs on their own.
SAVE THE CHILDREN
www.savethechildren.org
Funding from the Charity Projects Entertainment Fund (CPEF) will enable Save the
Children to create brighter futures for children living in poverty in Africa. In
Africa, the largest portion of funding from CPEF will focus on helping children
survive infancy and early childhood by addressing the major killers of children
under five, including diarrhea, pneumonia and newborn disorders. Serving
approximately 400,000 children and more than 500,000 family and community
members in Ethiopia, Guinea, Malawi, Mali, Mozambique, Sudan and Uganda, the
CPEF-funded program will also help address the physical, emotional and cognitive
needs of young children and improve their chances for future school success
through early childhood development services. In addition, funds will be used to
improve the health and nutritional status of children in primary school.
THE GLOBAL FUND to Fight AIDS, Tuberculosis and Malaria
www.jointheglobalfund.org
The Global Fund is the world’s leading funder of programs to fight AIDS,
tuberculosis and malaria, which added together kill over 6 million people per
year. The grant awarded to the Global Fund will provide ongoing support for its
HIV program focused on strengthening and expanding HIV prevention, treatment and
care in South Africa’s Western Cape Province, a region that is among the worst
affected by HIV in the world. The main program activities are:
- delivery of antiretroviral treatment at 6 treatment sites;
- conducting HIV prevention peer education at secondary schools across the
province;
- providing palliative in-patient and home-based care for people living with
HIV; and
- Strengthening the overall community-based response to HIV.
U.S FUND for UNICEF www.unicefusa.org
For more than 60 years, UNICEF has been the world’s leading children’s
organization, saving more young lives than any other humanitarian organization.
Each year, nearly 5 million children in sub-Saharan Africa fall victim to the
cycle of poverty, which threatens their chances of survival. The key to breaking
this cycle is to reach every child with high-impact, low-cost solutions that
tackle the multiple causes of poverty in children’s lives, such as inadequate
healthcare and education. UNICEF ' s accelerated child survival approach
addresses the ongoing issues that affect why kids are dying, and provides
lifesaving interventions. The result is a single initiative that aims to save an
estimated 3.2 million children’s lives in sub-Saharan Africa over the next 4
years, and permanently improve the futures of countless others. The CPEF grant
will allow UNICEF to provide over 800,000 children with health care services.
Additionally, nearly 500,000 students will receive an education along with
school supplies.
Visit www.cpefund.org for more information about CPEF and www.AmericanIdol.com
for more information on IDOL GIVES BACK. For all photo requests, please go to
www.foxflash.com
MEDIA CONTACTS:
Casey Morse/Freud Communications casey.morse@freud.com (212-582-9795)
Jonathan Bing/Freud Communications jonathan.bing@freud.com (323-866-6060)
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