William's Confidence Is Head & Shoulders Above the Rest
7-year-old Club member is recognized by swimmer Michael Phelps with the Confidence Award.
William, Phelps and Mom

How does an athlete win 22 Olympic medals to become the winningest Olympian of all time? With non-stop practice, unwavering focus and superb confidence!

With this in mind, swimmer Michael Phelps announced his new role as the head & shoulders Confidence Ambassador on Monday, August 6, in London, while also announcing his retirement from competitive swimming.   

Explaining the partnership he said: “I know first-hand that high level sports, whether it’s swimming or cycling, demand a level of confidence that goes beyond oneself. That’s one of the most important lessons I’ve learned throughout my career, and one that I’ve also applied to my daily life, that’s why I think this new role is such a perfect fit for me now.

Helping kids to find their confidence so that they can use their imagination to follow their dreams and understand that anything is possible in life. As head & shoulder’s Confidence Ambassador, I hope that by sharing my experiences I can help others pursue their passion and dare to achieve.”

Phelps’s first duty was to present the first ever head & shoulders Confidence Award. This trophy is to be given annually to a person or group who exemplify what it means to embrace confidence and to strive for success despite adversity.

The 2012 Confidence Award was presented to 7-year-old William Watson III from Knoxville, Tenn., who after a near-drowning experience overcame his fear of the water and is now the youngest member of his Boys & Girls Club swim team!  While in London, William and his mom, pictured above with Phelps, were able to attend several competitions for his favorite sport -- swimming,

Congratulations to William and to the Boys & Girls Clubs of Tennessee Valley in Knoxville!

Meet William, Confidence Award Winner!

360 Boys & Girls Clubs are located in public housing.
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